In 2005, Potencia Ventures saw enormous potential in Brazil to develop businesses with social impact, and found that opportunity in Artemisia. Since then, we have accelerated more than 100 social businesses, and have supported 300 others in our various programs.
Identify and empower a new generation of entrepreneurs and social impact businesses that will be a reference in building a more ethical and fair Brazil.
Brazilians of low income obtaining access to products and services that foster the development of their potential, so that they may pursue a dignified and prosperous life.
We support businesses focused on lower income population that are solving social and environmental challenges, that create positive impact through their core activity, that are profitable, and that are scalable.
Focus on the results that make a difference.
Transform others and transform ourselves by doing
Transform by actions, restlessly questioning, with a hands-on attitude to build the tomorrow we dream.
The capacity of provoking change while facing the challenges on the way.
People on the center with a vision of collective improvement
Activate human potentialities to transform realities.
Enthusiasm with vibration
Radiate shine and passion in everything we do, involving ourselves in each step of the journey and being capable of attracting and moving people in the same direction.
Do it right and go above and beyond, but always open to learning more.